On The Land
8 June, 2025
Challenge for working dogs
OWNERS of working dogs can now enter the 2025 Cobber Challenge which is an annual showdown where the country’s best working dogs go paw-to-paw in a tribute to the unsung heroes of our farms.

From wrangling wayward steers to guarding flocks and dominating the nation’s top trial circuit, Cobber is calling for farmers across to country to shine a light on their favourite trusted companion to give them the recognition they deserve.
To celebrate its 10-year anniversary, the Cobber Challenge is turning up the heat, introducing video submissions for four-legged legends for the first time ever.
Cobber’s marketing manager Kellie Savage is excited for the tenth anniversary of the challenge to be the best yet.
“Each year we’ve had a highly competitive field and we’re anticipating the same for our tenth year,” she said.
“We’re calling on Australia’s hardest working dogs to enter the field to make the 2025 Cobber Challenge to be our best yet.”
Every year, Australia’s working dogs put in a massive 232 million hours on the job.
If lucky enough to be selected as a competitor in the Cobber Challenge, each dog will be fitted with a GPS tracker to log how far, how fast, and how long they work each day over a three-week period.
Points are scored based on distance, speed, and duration.
At the end of the competition, one top dog will rise above the rest to claim bragging rights, $3,000 cash, the legendary Cobber Challenge trophy, and a year’s supply of Cobber Working Dog feed. Second and third place dogs also score cash prizes and feed.
Australian farmer Daniel Pumpa and his four-legged teammate, Ripper, are veterans of the Cobber Challenge, and know what it takes to compete amongst the very best.
Nominations are now open via the Cobber website until 22 June. For more information visit cobberdogfood.com.au/cobberchallenge/