General News

21 April, 2022

Mareeba girl takes on Miss World

MAREEBA’S diamond, Rowena Petersen, has taken the next step to becoming Miss World Australia, making her way to the Palazzo Versace on the Gold Coast as a national finalist next week, with hopes to be crowned number one.

By Ellie Fink

Rowena Petersen will be heading to the Palazzo Versace on the Gold Coast next week to compete in the finals for Miss World Australia.
Rowena Petersen will be heading to the Palazzo Versace on the Gold Coast next week to compete in the finals for Miss World Australia.

This isn’t Ms Petersen’s first time in the spotlight for the Miss World Australia pageant, being awarded best fundraiser in Queensland last year, which has taken her onto the National finals this year. 

Full of excitement and nerves, she will meet face-to- face with contestants from across the country for the first time since Covid to find out who will be crowned Miss World Australia. 

“I applied online at the end of 2019 and was invited to compete at the Queensland Preliminary finals where I was put through to the Queensland State Finals,” she said. 

“I was awarded Queensland’s highest fundraiser at the state final, but I was unsuccessful in making in through to nationals but a few months later I was given a second chance when Miss World Australia announced they were putting through the two highest fundraisers in Australia. 

“So, I worked hard to raise as much money as I could and thanks to the support of everyone and their donations, I have been put through to compete at nationals.” 

Ms Peterson has spent the last three years raising funds for Variety the Children’s Charity, through organising fashion shows, raffles, money boards and putting her cause out to her online following. 

Last year alone, she donated over $7000 to the charity through her fundraising in the Mareeba community. 

Ms Petersen expressed her pride to be heading to the Palazzo Versace and says she is grateful for everyone who has supported her along the way. 

“I’m very proud and thankful that I’ve been given this opportunity to be a national finalist. It’s an unreal feeling and no matter the outcome I’m very excited to use this opportunity to grow as a person and get the most out of it,” she said. 

“My biggest supporters would honestly be the Mareeba community, whenever I’ve had raffles going or money boards or even just asking for donations everyone has been supportive and I’m so grateful because I wouldn’t be where I am without their support.”


Miss World Australia is a beauty pageant that selects a young woman to represent Australia at the Miss World pageant, with two Australian representatives winning Miss World since 2002. 

With charity being their main focus, the Miss World Organisation founded the Beauty with a Purpose movement, which focuses on encouraging women around the world to live a compassionate and humanitarian life. 

Billions of dollars have already been raised through Beauty with a Purpose program for Variety a Children's Charity that aims to improve the lives of sick, disadvantaged and disabled children across Australia, and Bush to Beach, a charity that rewards Aboriginal children from remote communities for going to school.


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